Xurrent IMR connects to ServiceNow, but Xurrent also sells an ITSM it markets as a ServiceNow alternative. AlertOps has no ITSM to sell you. It keeps incidents, ITOM alerts, custom tables and schedules in sync with ServiceNow both ways, and our engineers move you over in about two weeks.
4
ServiceNow areas synced both ways, on-call schedules included
1 vs 0
Call routing numbers included: AlertOps Premium vs Xurrent IMR
1 of 12
Nodes muted during maintenance. Xurrent IMR mutes the whole service.
2 weeks
Engineer-assisted migration
WHY TEAMS SWITCH
AlertOps has no ITSM of its own, so your ITSM stays your system of record. With ServiceNow, AlertOps keeps incidents, ITOM alerts, custom tables and schedules in sync in both directions, and it syncs both ways with Jira and Remedy too. It’s configured, not coded, and it’s included in Enterprise.
Versus Xurrent IMR: Xurrent IMR syncs incidents, work notes, priority, state and urgency with ServiceNow, but not on-call schedules. Xurrent also sells Xurrent ITSM, which it markets as a ServiceNow alternative.
SERVICENOW AREAS SYNCED BOTH WAYS
LINES OF CODE TO SET IT UP
Ada is the AI assistant in AlertOps Enterprise. It answers questions, and it also runs your setup. Tell it in plain English to add a user, change a schedule, update an escalation policy or set a routing rule, and Ada makes the change in AlertOps once you confirm it. Admin work that meant digging through settings screens now takes a sentence.
USERS, SCHEDULES, POLICIES AND ROUTING
TO MAKE A SETUP CHANGE
Live Call Routing puts callers straight through to whoever is on call, so urgent calls never land in voicemail. AlertOps Premium includes one US or Canada number, ready to use, with more at $10 a month.
Versus Xurrent IMR: On Xurrent IMR, you buy a number from Plivo or Vonage and connect it yourself.
CALL ROUTING NUMBERS INCLUDED
Patching one host shouldn’t silence alerts for everything around it. AlertOps maintenance windows can target a single CI, host or attribute, so the rest of the service keeps paging. The audit trail records who muted what, and for how long.
Versus Xurrent IMR: Xurrent IMR maintenance windows apply to whole services, with templates that let chosen alerts through.
NODES MUTED, NOT THE WHOLE SERVICE
A named AlertOps engineer rebuilds your Xurrent IMR schedules, escalation policies, alert rules and integrations, then tests them with you while Xurrent IMR keeps paging. Most teams switch in about two weeks, and Xurrent IMR stays live for 14 days after cutover. It’s included in Enterprise.
TYPICAL SWITCH FOR MID-MARKET TEAMS
XURRENT IMR KEPT LIVE AS A FALLBACK
FEATURE-BY-FEATURE COMPARISON
Xurrent IMR details checked against its published pricing and documentation, October 15, 2026.
| Xurrent IMR | AlertOps + OpsIQ | |
|---|---|---|
| ServiceNow sync | Incidents, work notes, priority, state and urgency; services mapped to CIs | ✓ Incidents, ITOM alerts, custom tables and schedules, both ways, in Enterprise |
| On-call schedules in ServiceNow | Not synced | ✓ Synced |
| Own ITSM product | Xurrent ITSM, marketed as a ServiceNow alternative | ✓ None. ServiceNow stays your system of record. |
| Jira | ✓ Two-way | ✓ Two-way |
| Xurrent IMR | AlertOps + OpsIQ | |
|---|---|---|
| Live Call Routing | Bring your own Plivo or Vonage number | ✓ 1 number included from Premium, more at $10 a month |
| Maintenance windows | Per service, with templates | ✓ A single CI, host or attribute |
| Xurrent IMR | AlertOps + OpsIQ | |
|---|---|---|
| Users | Growth: up to 50 users and 5 teams | ✓ No user limit on Premium or Enterprise |
| Status pages | $10,000-a-year add-on on Growth; included on Enterprise | 3 in Enterprise; $50 a page on Premium |
| Price per user | Growth $14 annually; Enterprise on request | Premium $18; Enterprise $28 |
| Xurrent IMR | AlertOps + OpsIQ | |
|---|---|---|
| Alert correlation | ✓ Every plan (Sera AI) | ✓ OpsIQ, Enterprise |
| AI postmortems | ✓ Every plan | ✓ Enterprise |
| AI assistant | ✓ Sera AI, every plan | ✓ Ada, Enterprise. Also makes setup changes |
| Xurrent IMR | AlertOps + OpsIQ | |
|---|---|---|
| Account management | Shared CSM on Growth; dedicated on Enterprise | ✓ Dedicated account manager in Enterprise |
| SOC 2 Type II | ✓ | ✓ |
| Single sign-on | ✓ Every plan | From Premium |
| Free trial | ✓ 14 days, no credit card | ✓ 14 days, no credit card, plus a Free plan |
MIGRATION
Included in Enterprise. A named engineer runs it, and Xurrent IMR stays live until you’re sure.
Week 1
We move it over
We rebuild your Xurrent IMR schedules, escalation policies, alert rules and integrations in AlertOps, and map your ServiceNow settings.
Week 2
Run both
We run 5 to 10 test alerts end to end while Xurrent IMR keeps paging your team.
Your date
Go live
Switch on the day you choose. Xurrent IMR stays live for 14 days as a fallback, and your CSM checks in weekly for the first month.
CUSTOMER RESULTS
50%
FEWER FALSE POSITIVES
Delta Dental cut false-positive alerts in half with AlertOps.
4.7 vs 4.6
G2 RATING
AlertOps is rated 4.7 out of 5 on G2. Xurrent IMR is rated 4.6.
G2
QUESTIONS YOU’RE ALREADY ASKING
Yes. Xurrent IMR syncs incidents, work notes, priority, state and urgency with ServiceNow. It doesn’t keep on-call schedules in sync. AlertOps syncs incidents, ITOM alerts, custom tables and schedules both ways.
No. AlertOps has no ITSM of its own. ServiceNow stays your system of record, and AlertOps handles alerting, on-call and response alongside it.
Yes. Xurrent IMR is the incident management product formerly sold as Zenduty.
AlertOps Premium is $18 a user and Enterprise is $28, billed annually, with no user limit on either. Xurrent IMR Growth is $14 a user for up to 50 users, with status pages as a $10,000-a-year add-on; Enterprise is priced on request.
About two weeks for most mid-market teams, and 6 to 10 weeks for complex enterprise setups. Xurrent IMR stays live for 14 days after cutover.
Yes. Ask us about a contract buyout: depending on your contract, AlertOps may buy out the rest of your Xurrent IMR term, and our engineers run the switch. Or set up AlertOps while your Xurrent IMR subscription is still running, keep it paging your team in the meantime, and go live on the day your term ends.
Yes. AlertOps maintains SOC 2 Type II and runs on ISO 27001-certified Microsoft Azure.
Ada is the AI assistant in AlertOps Enterprise. Ask it questions, like who’s on call tonight or where coverage has gaps, or tell it what to change: add users, build teams, update schedules and rotations, edit escalation policies and set routing rules. Ada makes the change in AlertOps once you confirm it.
Two-way ServiceNow sync in Enterprise, call routing number included from Premium. Under contract? Ask us about a buyout.